Monday, October 7, 2013

The start of a new career.... Value Proposition

Seeking the experience in the company Neiman Marcus as a buyer for accessories. A marketing fashionista, fresh out of college, willing to carry your handbag. Currently has a position in luxury goods and an expert in dance wear, from years of teaching. Besides obsessed with buying clothes; teaching, guiding, and mentoring friends and family is a key to my success. Being patient, kind, friendly, and focused are just a few benefits I can bring to your company. I hope these benefits will grab the attention of Karen Katz, President and CEO of Neiman Marcus.




Just hanging out:
As Neiman Marcus realizes in 2011, 77% of Neiman Marcus consumers own a web-enabled device, and 60% are on Facebook. Facebook is the key to hangout to grab that target market. One idea the company announced was "clutch me if you can." Giving away free handbags! Who wouldn't want a free handbag. Learning ideas and new trends that Neiman Marcus produces is all put out on Facebook
http://adage.com/article/cmo-interviews/neiman-marcus-social/231566/

4 comments:

  1. "...willing to carry your handbag" is my favorite part of your brand Ashley, it's definitely attention grabbing and witty! I think what really makes you stand out is that aside from being a fashionista, you also have a desire to mentor which gives your brand more depth.

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  2. I like your value proposition. It is really cute and catchy, while still being professional.

    I just have a question about the end quote. Is that to show that you are following Neiman Marcus? Or that you're using Facebook as your main social media platform?

    Or am I completely lost here? haha!

    Just a question! I'm excited to see where this takes you.

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    Replies
    1. I'm using there Facebook at where they hangout . How I can target those neiman Marcus consumers . I think that is what your asking lol

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  3. I like your value proposition. It is really cute and catchy, while still being professional.

    I just have a question about the end quote. Is that to show that you are following Neiman Marcus? Or that you're using Facebook as your main social media platform?

    Or am I completely lost here? haha!

    Just a question! I'm excited to see where this takes you.

    ReplyDelete