My Brand

It took me a while to concoct a summary of my personal brand.  After all, speaking about yourself is the hardest thing to do.

I haven't quite figured out how to combine the spiritual and business aspects of me.  I read all the "Personal Brand" articles, and looked up "social media etiquette tips" on Google. I tried my very best ( or did I? Hmm that is the question ... ** places tip of pinky finger on the corner of my mouth**) to figure out how to make it applicable to my brand.

In the end, though I came across some helpful information, there is no mold for my brand.  I had to dig deep to find my core, and then figure out which pieces really matter to my potential audience.

Below is a brief brand summary and a short list of objectives.  I decided not to delve into the spiritual side, but be succinct and precise about my passion for business and relationships.

My Brand Statement

"Through dedication and compassion I motivate individuals to aspire to reach their maximum potential while exceeding company expectations.  My main organizational goal  is to increase productivity and decrease cost by efficiently and effectively utilizing human and monetary resources.  I build long-lasting, fruitful relationships with my team, business partners and clients to drive consistent, recurring revenue for my organization. "

My Objectives

 

1. To obtain a position as a  Learning and Development Specialist within my organization.
2. To build stronger relationship with my business network by faithfully utilizing social media (Twitter, LinkedIn, personal blog).
3. To create more of a social media presence by better managing my social media accounts and making sure my message is fluid.
4. To acquire skills needed to become an eligible candidate for the position I desire.
5. To inspire individuals to seek after what they truly love to do and realize their dreams.

 

 

I must admit, the above lacks character.  I feel like I created a taco shell and forgot to add the meat.

 

The fact that this is so challenging makes me wonder if I  am being true to myself or just computing a message that I think people want to read.  Stay tuned while I find a way to inject personality and pure honesty in between the lines.