Bullseye!

Who is my Target Audience?

Answering this question will better help me market myself-I probably wouldn't be so scatter-brained when posting to social media sites.

I believe my Target Audience are influencers within the Learning and Development sector.  I say this because they have the knowledge and the connections I need to acquire to be successful in the L&D realm.

By influencers I mean professionals who have worked in L&D for more than 10 years, who are working for forward driven companies, and who have an active and saturated social media presence.

My second target market would be L&D department recruiters.  Professionals who are using social media to scout talent for companies.

Compelling content

I have started my own blog.

https://plus.google.com/+IndireaThomas/posts

Please try to visit it as much possible, even if you find the subject matter boring.

I love just having a place that I can go to vent and elaborate on the subject matter that matters most to me.

Linkedin provides a similar platform but its more formal.  I often find that I am constantly being distracted by whose skills I should endorse or who I should connect with-it messes with my train of thought.

The thing I find myself doing the most is elaborating on articles, adding my two cents-I do it all the time in real life, but usually it's not welcomed (jajaja).

Check my out on the following sites:

Twitter: @indireathomas
Blogger: +indireathomas
Linkedin: Indirea Thomas

Please check out my "Home Security Missions"

Home Security Missions is active with some posts.  Please check it out.

Home Security Missions: the blog


Thanks everyone!

Video on Creating Tags for your Internet Blogging

Hey folks!

Want to know how to write a blog post and easily find it on Google?  Watch this video.  It is a 5 minute video talking about the techniques to tagging in your blog post. 

It is a bit on the technical side, but the point of it is to understand the concept, which is clearly given.

Internet Blogging Tips

I'm still trying to get better at this myself.

Building My Brand..

Let’s be honest, building a personal brand is not as easy as it sounds. While I certainly didn’t think that creating my brand would be a walk in the park, I didn’t think it would be this intense either; it really is true, if you can market yourself, you can market anything!

While initially set out on following certain nonprofits and management level employees at those nonprofits, after discussing it in class, I've also started to follow companies and individuals that specialize in how nonprofits can effectively use social media, specifically Social Media 4 Nonprofits.   

For the most part, I was surprised how easy it was to find some of my target audience, especially on Twitter and LinkedIn and once I found them, the hard part was done, right?...Wrong! Over the past few weeks I have quickly learned that the hard part was just beginning; following my audience was the easy part, connecting with them would require more. 

In following my target audience, on my Twitter account I have been replying to certain tweets and to retweeting others related to social media and nonprofits.  I have also joined several groups through my LinkedIn account (both organization based and groups based solely on social media usage in nonprofits) and have been commenting on various blogs and websites, such as NP Tech for Good. 

As for followers, there’s a social media blog from the UK (Muddywall) and a social media strategist from India (Santosh Rajan) that both unexpectedly began to follow me which I followed back in return.  With many of my target nonprofits working internationally, it’s both interesting and beneficial to see the social media trends in other countries. 

Not expecting a response, I decided to tweet Stacie Flinner, the Faith Partners Manger at charity: water to see if I would be able to learn a little more about that she does; to my surprise, she followed back, allowing me to direct message her.  While it was a hit or miss to contact someone that has no clue as to who I am, it’s a great connection and I look forward to seeing where it will lead.  

This past week I have also applied for an internship at one of the companies in my target audience; I love how they are using social media, and what better way to learn more about what they are doing than working alongside them.  While completely out of my comfort zone it's rather exciting; I’ll update you on what happens! 

Overall, one of the biggest take aways I have from the past week it to expect the unexpected. I set out with a specific target audience in mind, and while I’m still working to connect with them, I have been able to connect with several others that I never would have planned to.  

While I have mainly been focusing on Twitter and LinkedIn to build my brand thus far, I'm interested in your suggestions and feedback. Should I continue to place most of my focus on Twitter and LinkedIn? Are there any key people or organizations you would recommend I follow?  Are there other channels I should be considering?

Looking forward to your feedback and being able to update you on the progress of my personal brand, thanks for reading! 

Value Proposition

Looking for a postition at Full Circle Marketing as a Marketing Analyist, resent Collage Graduate with internship expirience and work expirene at several companies. knowledgeable, insightful, harkworking college grad with organzational, language, and people skills.

Andrew's personal brand

Multilingual Young Ambitious recent graduate with a understanding of Marketing, Management, Business Administration with real world experience in the Real Estate Market as well as Home Improvement Industry